Wisio
Personal Videos by Social Media Creators
Company Overview
Snapshot
Founded in May 2016 by Adam Frank and Idan Maor, Wisio operates with 1–10 employees. The company raised $760,000 across three funding rounds from three investors. Wisio was acquired by Outlook Amusements in December 2022.
Business overview
Wisio provides a platform that enables social media creators and experts to engage with their followers through paid, personalized video interactions. The company's technology facilitates exclusive access for followers to their favorite creators, fostering deeper community connections while monetizing the creator-follower relationship. Operating within the Business Software sector, Wisio serves the social media and advertising industries, specifically targeting content creators, influencers, and their audiences.
Strategic signal
In December 2022, Wisio was acquired by Outlook Amusements. This acquisition signals a successful exit for the startup, demonstrating the value proposition of platforms that enable direct monetization and deeper engagement between social media creators and their audiences. For investors, this highlights the potential for strategic acquisitions in the creator economy, particularly for solutions that empower influencers and foster community building.
Company Intelligence Q&A
- What is Wisio's primary business model?
- Wisio operates on a B2B2C and B2B business model, providing a platform for social media creators to monetize their interactions with followers through personalized videos and exclusive content.
- When was Wisio acquired?
- Wisio was acquired by Outlook Amusements in December 2022.
- Who founded Wisio?
- Wisio was founded by Adam Frank and Idan Maor in May 2016.
- What was a key strategic focus for Wisio regarding social media platforms?
- In June 2021, Wisio expressed a goal to change the creator game, positioning social media platforms as 'the bad guys' in an effort to empower creators directly.
- What type of funding did Wisio receive in December 2019?
- In December 2019, Wisio received convertible debt funding from Connetic Ventures.