Adshir

Company Overview

Snapshot

Founded in February 2010 by Reuven Bakalash, Adshir operates with 1–10 employees. The company secured $8M in total capital across two funding rounds. A significant milestone for Adshir was its acquisition by Snap in April 2022.

Business overview

Adshir is a graphics technology company specializing in real-time augmented reality (AR) ray-tracing. The company develops LocalRay, a software development kit designed to enable high-quality AR graphics for battery-powered devices. Its technology is compatible with major AR/VR engines such as Unity, Unreal, ARKit, and ARCore, serving the augmented and virtual reality markets within the broader software applications sector.

Strategic signal

Adshir's technology, LocalRay, enables real-time, energy-efficient ray tracing on mobile devices, as highlighted in January 2020. This capability is crucial for advancing immersive AR/VR experiences on battery-powered smartphones, signaling a significant step towards making high-fidelity graphics more accessible and practical for consumer devices. For investors, this demonstrates Adshir's innovation in overcoming power consumption challenges in mobile graphics, a key barrier to widespread AR/VR adoption.

Company Intelligence Q&A

What is Adshir's core technology?

Adshir develops LocalRay, a software development kit that enables real-time augmented reality (AR) ray-tracing technology for battery-powered devices, allowing for high-quality AR graphics.

When was Adshir acquired?

Adshir was acquired by Snap in April 2022.

What is the total funding Adshir has raised?

Adshir has raised a total of $8M across two funding rounds.

Who founded Adshir?

Adshir was founded by Reuven Bakalash in February 2010.

What was a key technological achievement for Adshir in early 2020?

In January 2020, Adshir's LocalRay software enabled real-time, energy-efficient ray tracing on 2-watt smartphones, a significant advancement for mobile AR/VR applications.