Ajillion

Company Overview

Snapshot

Founded in January 2012, Ajillion operates with 1–10 employees. The company was acquired by Kape Technologies in May 2014, marking a significant exit in its early trajectory.

Business overview

Ajillion provides a white-label mobile ad server and mobile ad exchange, functioning as a SaaS platform for networks, agencies, and monetization platforms. Its core technology enables partners to serve mobile ads, facilitate trading, and manage entire ad networks, including direct traffic monetization, media buys, analytics, and conversion tracking. The company operates within the Business Software sector, specifically targeting the Advertising Platforms segment within Sales & Marketing Solutions, serving enterprise and professional services in advertising.

Strategic signal

In May 2014, Ajillion was acquired by Kape Technologies (formerly Crossrider), a move that integrated its mobile ad server and exchange capabilities into a larger technology ecosystem. This acquisition highlights the strategic value placed on mobile advertising infrastructure and the consolidation trends within the ad tech industry, signaling a successful exit for the startup and a strengthening of the acquirer's market position.

Company Intelligence Q&A

What is Ajillion's primary business model?

Ajillion operates on a B2B business model, providing its white-label mobile ad server and mobile ad exchange as a SaaS platform to other businesses.

When was Ajillion founded?

Ajillion was founded in January 2012.

What was a significant corporate event for Ajillion?

In May 2014, Ajillion was acquired by Kape Technologies (then Crossrider). The company subsequently merged its activities with Crossrider.

What types of solutions does Ajillion offer?

Ajillion offers a fully functioning ad server, mobile analytics, and a tracking platform designed to manage mobile ad networks, optimize ad serving, and track conversions for publishers and advertisers.

What is Ajillion's current operational status?

Ajillion is currently inactive, having been acquired by Kape Technologies in May 2014 and subsequently merged into Crossrider's operations.