AlgaeMor

Company Overview

Snapshot

Founded in March 2015 by Lior Shalev and Baruch Dach, AlgaeMor operates with 1–10 employees. The company was acquired by SimpliiGood in February 2022.

Business overview

AlgaeMor specializes in the production of edible spirulina micro-algae, leveraging a proprietary technology that integrates agriculture, biology, food engineering, process engineering, and algorithms. The company's core product is ready-to-use micro-algae, available in fresh and frozen forms, noted for its high vitamin and mineral content, and absence of smell or aftertaste, allowing seamless integration into various dishes. AlgaeMor operates within the Agriculture & Food Technologies sector, focusing on novel food ingredients and sustainable proteins, serving the food industry.

Strategic signal

In March 2022, SimpliiGood, the company that acquired AlgaeMor, announced a partnership with international food giant IFF to produce the world's first spirulina-based smoked salmon, with a projected launch by the end of 2023. This collaboration highlights a significant advancement in alternative protein development and signals a strong growth trajectory for spirulina-based products in the global food market, particularly in the fish substitute segment, which was estimated at $5.2 billion annually. This indicates strategic validation and expansion into high-value markets for AlgaeMor's foundational technology.

Company Intelligence Q&A

What was a significant corporate development for AlgaeMor in early 2022?

In February 2022, AlgaeMor was acquired by SimpliiGood, leading to its current status as an inactive subsidiary.

What strategic partnership did SimpliiGood, AlgaeMor's acquirer, announce in March 2022?

In March 2022, SimpliiGood partnered with IFF to develop the world's first spirulina-based smoked salmon, targeting a launch by the end of 2023.

What was the focus of SimpliiGood's presentation at the OurCrowd Summit in February 2020?

In February 2020, Lior Shalev, CEO of SimpliiGood, discussed the company's edible spirulina products and its technology for producing spirulina biomass at the OurCrowd Summit in Jerusalem.

When was AlgaeMor founded and by whom?

AlgaeMor was founded in March 2015 by Lior Shalev and Baruch Dach.

What is AlgaeMor's primary product offering?

AlgaeMor produces edible spirulina micro-algae, available in fresh and frozen forms, designed to be high in nutrients without affecting the flavor of dishes.