Anagog

Company Overview

Snapshot

Founded in October 2010 by Gil Levy and Yaron Aizenbud, Anagog operates with 11–50 employees. The company raised a total of $26.5M across 5 funding rounds from 11 investors. Anagog was acquired by Intent HQ in November 2023.

Business overview

Anagog develops a mobile engagement platform that leverages on-device AI to provide hyper-personalized engagement for applications. Its core technology enables apps to utilize a wide range of first-party data while maintaining user privacy by processing data directly on the mobile phone rather than in the cloud. This AI edge technology allows for artificial intelligence in a small footprint, eliminating the need for personal data collection or tracking mechanisms like cookies. Anagog serves various industries, including automotive, financial institutions, telecommunications, and retail, focusing on enhancing user experience and engagement through privacy-preserving personalization.

Strategic signal

Anagog's acquisition by Intent HQ in November 2023 signals a strategic consolidation in the mobile engagement and data privacy sector. This move indicates a market trend towards integrating advanced on-device AI capabilities for hyper-personalization with broader customer intelligence platforms, reinforcing the value of privacy-by-design solutions in a data-sensitive landscape. For investors, this highlights the increasing demand for technologies that can deliver personalized experiences without compromising user data, suggesting potential for further M&A activity in this space.

Company Intelligence Q&A

What was Anagog's most recent corporate milestone?

Anagog was acquired by Intent HQ in November 2023, leading to its current inactive status.

When did Anagog last raise a funding round?

In March 2020, Anagog raised a Series C funding round. Investors included IN Venture and MizMaa Ventures

Which investors participated in Anagog's Series B funding round?

In February 2018, Anagog secured Series B funding from MizMaa Ventures and Daimler AG.

What was a notable partnership for Anagog in the automotive sector?

In July 2018, Skoda invested in Anagog, with Porsche Ventures also participating in the funding round, highlighting Anagog's relevance in the automotive tech space.

What is Anagog's primary technological offering?

Anagog's primary technological offering is its AI edge technology embedded within its mobile engagement platform, which delivers artificial intelligence directly on mobile phones for hyper-personalized engagement while ensuring user data privacy.