Anagog

Company Overview

Snapshot

Founded in October 2010 by Gil Levy and Yaron Aizenbud, Anagog operated with 11–50 employees. The company raised a total of $26.5M across 5 funding rounds from 11 investors. In November 2023, Anagog was acquired by Intent HQ.

Business overview

Anagog developed a mobile engagement platform that operates directly from mobile phones, rather than relying on cloud infrastructure. This platform enables apps to deliver hyper-personalized engagement by utilizing a broad spectrum of first-party data, while simultaneously ensuring consumer privacy by keeping data on the device. The company's core technology is an AI edge solution embedded within the platform, designed to provide artificial intelligence capabilities with a minimal footprint. This on-device intelligence eliminates the need for companies to collect personal data or employ tracking mechanisms like cookies or unique IDs, allowing for precisely targeted and timely customer engagement. Anagog served various industries, including finance, mobile app owners, telecoms, publishing, retail, personal assistant services, insurance, and mobility, operating within the Automotive & Mobility Technologies sector.

Strategic signal

In November 2023, Anagog was acquired by Intent HQ. This acquisition signals a strategic move to integrate Anagog's on-device AI and privacy-preserving mobile engagement capabilities into a larger entity, suggesting a market validation for its edge AI technology and its approach to personalized user experiences without compromising data privacy. For investors, this indicates a successful exit for Anagog's backers and highlights the increasing value placed on privacy-centric, AI-driven mobile solutions in the broader technology landscape.

Company Intelligence Q&A

What was Anagog's most recent corporate milestone?

Anagog was acquired by Intent HQ in November 2023, leading to its inactive status.

When did Anagog last raise a funding round?

Anagog raised a Series C funding round in March 2020. The round included investments from IN Venture and MizMaa Ventures

Which companies invested in Anagog's Series B round?

In February 2018, Anagog secured a Series B funding round with investments from MizMaa Ventures and Daimler AG.

What was a key partnership or investment in Anagog's earlier stages?

In July 2018, Skoda and Porsche Ventures invested in Anagog, highlighting interest from the automotive sector in its technology.

What is Anagog's core technological approach to mobile engagement?

Anagog's core technology is an AI edge platform that operates from within mobile phones, enabling hyper-personalized engagement using first-party data while ensuring consumer privacy by keeping data on the device.