AppCell

Company Overview

Snapshot

Founded in January 2012 by Eran Cohen, AppCell operates with over 28,000 employees. The company focuses on mobile app monetization and distribution, highlighted by its partnership with Quixey to power app search on its ad platform.

Business overview

AppCell Advertising Solutions LTD provides a patent-pending technology designed for marketing and monetizing mobile applications. Its platform assists mobile developers and publishers in promoting and monetizing their apps, aiming to increase user engagement, retention, and revenue. The company operates within the Business Software sector, specifically focusing on Sales & Marketing Solutions and Advertising Platforms, serving enterprise and professional services, particularly in marketing and sales for advertising.

Strategic signal

In January 1970, AppCell partnered with Quixey to integrate app search capabilities into its ad platform. This collaboration is significant as it enhances AppCell's offering by providing developers and publishers with improved tools for app discovery and monetization, signaling a strategic move to strengthen its position in the mobile advertising ecosystem.

Company Intelligence Q&A

What is AppCell's primary focus?

AppCell develops a patent-pending technology for marketing and monetizing mobile applications, aiming to enhance user engagement, retention, and revenue for developers and publishers.

When was AppCell founded?

AppCell was founded in January 2012.

Who founded AppCell?

AppCell was founded by Eran Cohen.

What significant partnership did AppCell announce?

In January 1970, AppCell partnered with Quixey to power app search on its ad platform, enhancing its mobile app monetization and distribution capabilities.

What sector does AppCell operate in?

AppCell operates in the Business Software sector, specifically within Sales & Marketing Solutions and Advertising Platforms.