Appjolt

Company Overview

Snapshot

Founded in March 2014 by Eyal Yechezkell and Nathan Yadlin, Appjolt operates with 11–50 employees. The company was acquired by Bridge Marketing in February 2016.

Business overview

Appjolt provides a proprietary platform designed for app developers to re-capture, re-engage, and monetize app updates and uninstalls. The company offers a plug-and-play solution to enhance app performance and provides advertisers with a unique platform to reach target audiences through exclusive inventory. Its offerings include custom campaigns to drive qualified installs, sales, and leads, as well as app open campaigns to re-engage users. Appjolt operates within the Business Software sector, focusing on Sales & Marketing Solutions and Advertising Platforms, primarily serving the United States market.

Strategic signal

In February 2016, Appjolt was acquired by Bridge Marketing. This acquisition signals a strategic consolidation within the mobile advertising and marketing technology landscape, indicating that Appjolt's technology for monetizing app updates and uninstalls was a valuable asset for a larger entity looking to expand its capabilities in reaching target audiences and driving user engagement.

Company Intelligence Q&A

What is Appjolt's primary focus?

Appjolt provides a proprietary platform for app developers to analyze, recapture, survey, and monetize their daily updates and uninstalls, aiming to re-engage users and drive revenue.

When was Appjolt founded and by whom?

Appjolt was founded in March 2014 by Co-Founder & CEO Eyal Yechezkell and Founder & CTO Nathan Yadlin.

What significant corporate event occurred for Appjolt in 2016?

In February 2016, Appjolt was acquired by Bridge Marketing, leading to its current inactive status.

What kind of solutions does Appjolt offer advertisers?

Appjolt offers advertisers a platform to create custom campaigns for reaching target audiences, driving qualified installs, sales, and leads, and re-engaging app users.

What was the news regarding Appjolt in July 2015?

In July 2015, Appjolt released a solution for monetizing app uninstalls, as reported by Adweek.