Apply Mobile Technologies

Company Overview

Snapshot

Founded in May 1992 by Oron Zell, Apply Mobile Technologies operated with 11–50 employees. The company was acquired by Aerodrome in April 2020.

Business overview

Apply Mobile Technologies specializes in developing platforms for the distribution and monetization of mobile applications. The company's core product, KIBO, is an innovative platform for branded keyboards that integrates content feeds, aiming to provide high reach and exposure on smartphones. It serves the business software sector, focusing on mobile marketing, advertising, and user engagement for publishers and advertisers globally.

Strategic signal

In January 2020, news emerged regarding Aerodrome's acquisition of Apply Mobile Technologies' mobile activities. This event signals a strategic shift for Apply Mobile Technologies, moving its core operations under Aerodrome, and indicates a consolidation within the mobile technology and drone sectors, as Aerodrome is known for its drone activities.

Company Intelligence Q&A

What is Apply Mobile Technologies' primary offering?

Apply Mobile Technologies develops specialized platforms for the distribution and monetization of mobile apps, with its flagship product, KIBO, offering branded keyboards integrated with content feeds for smartphone exposure.

When was Apply Mobile Technologies acquired?

Apply Mobile Technologies was acquired by Aerodrome in April 2020, leading to its status as an inactive entity.

What was the nature of the acquisition by Aerodrome?

In April 2020, Apply Mobile Technologies was acquired by Aerodrome in a buyout transaction, as reported by Calcalist. This acquisition led to the delisting of Apply Mobile Technologies from the TASE.

What significant partnership did Kibo secure?

In January 2016, Kibo, Apply Mobile Technologies' product, secured a keyboard-branding pact with the NBA, as reported by Haaretz.

Did Apply Mobile Technologies explore blockchain technology?

In December 2017, Apply Mobile Technologies, under Noam Lanir, began exploring blockchain technology, as reported by Globes.