Appsee

Company Overview

Snapshot

Founded in January 2012 by Zahi Boussiba and Yoni Douek, Appsee operated with 1–10 employees. The company raised $3 million across two funding rounds from three investors. Appsee was acquired by ServiceNow in May 2019.

Business overview

Appsee provides a SaaS platform designed for mobile app publishers and developers to analyze, understand, and enhance the user experience within their applications. Its core technology automatically identifies screens, buttons, and user actions, eliminating the need for developers to pre-define metrics. The platform also offers session recordings for crashed instances, enabling developers to reproduce issues and streamline debugging. Appsee operates within the Business Software sector, focusing on mobile application analytics, behavior analytics, and customer experience for B2B clients globally.

Strategic signal

The acquisition of Appsee by ServiceNow in May 2019 indicates a strategic move to integrate Appsee's mobile app analytics capabilities into a larger enterprise service management platform. This event highlights the increasing value placed on detailed user behavior insights within mobile applications, suggesting a market trend towards comprehensive analytics solutions that can enhance product development and customer satisfaction for enterprise clients.

Company Intelligence Q&A

What was a significant corporate milestone for Appsee?

Appsee was acquired by ServiceNow in May 2019, leading to its current status as an inactive entity.

When was Appsee founded and by whom?

Appsee was founded in January 2012 by co-founders Zahi Boussiba and Yoni Douek.

How much capital did Appsee raise in total?

Appsee raised a total of $3 million across two funding rounds. The company secured $1 million in seed funding in October 2013 and an additional $2 million in October 2014.

What was Appsee's last known funding round?

In October 2014, Appsee secured funding from investors Flint Capital.

What was the focus of Appsee's initial funding round?

In October 2013, Appsee received seed funding from investors Giza Venture Capital.