Artlist

Company Overview

Snapshot

Founded in May 2016 by Itzik Elbaz, Ira Belsky, Asaf Eylon, and Eyal Raz, Artlist operates with over 700 employees. The company has raised $48 million across two funding rounds from two investors, with KKR notably leading a round. In December 2020, Artlist expanded its digital catalog and technology through the acquisition of Motion Array.

Business overview

Artlist is a creative technology company that provides an extensive catalog of over 3 million high-quality, royalty-free digital assets, including music, sound effects, footage, and templates, all created by award-winning artists. The company also offers creative tools such as an AI voiceover generator and advanced video effects plugins. Artlist serves a global market, empowering individual creators and top-tier brands like Google, Amazon, Microsoft, and Calvin Klein with an all-in-one video creation platform and a simple global license for unlimited usage. It operates within the Media & Entertainment Technologies sector, focusing on digital content distribution.

Strategic signal

In June 2026, Artlist announced a significant restructuring, including layoffs of approximately 200 employees, as it transitions to an AI-native operating model. This strategic shift indicates the company's commitment to leveraging artificial intelligence for future growth and efficiency in video production, signaling a major pivot in its operational strategy and product development.

Company Intelligence Q&A

What was Artlist's most recent strategic partnership?

In July 2024, Artlist partnered with Canva to empower professional creators, integrating their offerings to enhance creative workflows and accessibility for users.

What was Artlist's most recent product launch related to AI?

In April 2026, Artlist officially launched Artlist Studio, an AI production platform designed for video creation, aiming to address consistency and control challenges in generative content.

What was a significant operational change at Artlist in 2026?

In June 2026, Artlist announced a restructuring plan that included laying off approximately 200 employees as the company transitions to an AI-native operating model.

When did Artlist expand its AI platform with new music capabilities?

In March 2026, Artlist expanded its AI platform by launching a new category: AI Music, continuing its efforts to empower video creators with advanced tools.

Which investor led Artlist's $48 million funding round?

In June 2020, KKR led a $48 million funding round for Artlist, with Elephant Partners also participating.