Askem

Company Overview

Snapshot

Founded in June 2012 by Tomer Zakai, Zeev Rubinstein, and Jonathan Hemi, Askem operates with 1–10 employees. The company has raised a total of $1.85 million across two funding rounds from four investors. In February 2014, Askem secured funding from Tal Barnoach and Microsoft Ventures Accelerator.

Business overview

Askem provides a brand research and engagement platform designed to help brands measure the effectiveness of their online campaigns. The company utilizes a proprietary algorithm to dynamically create target audiences and generate visual, user-friendly brand lift surveys. These surveys are natively integrated into social channels and can be distributed across various digital properties, enabling clients to gain real-time insights into campaign performance and optimize their strategies. Askem operates within the Business Software sector, specifically focusing on Advertising Platforms, and serves markets in Israel and the United States.

Company Intelligence Q&A

What is Askem's primary focus?

Askem focuses on helping brands measure the effectiveness of their online campaigns by engaging with target audiences and providing real-time insights for campaign optimization.

When was Askem founded and by whom?

Askem was founded in June 2012 by co-founders Tomer Zakai, Zeev Rubinstein, and Jonathan Hemi.

How much capital has Askem raised in total?

Askem has raised a total of $1.85 million across two funding rounds.

Which investors participated in Askem's February 2014 funding round?

In February 2014, Askem received funding from Tal Barnoach and Microsoft Ventures Accelerator.

Which investors participated in Askem's June 2013 funding round?

In June 2013, Askem secured funding from Joey Low, Ming Haung, and Tal Barnoach.