Awear Solutions

Post-purchase Consumer Behavior App

Business Software
Non Active, Apr 2020 ceased to operate

Company Overview

Snapshot

Founded in February 2013 by Liron Slonimsky, Awear Solutions operated with 1–10 employees. The company ceased operations in April 2020, following its participation in the New York Fashion Tech Lab accelerator program in March 2017.

Business overview

Awear Solutions developed a mobile application that leverages IoT and big data analytics to help fashion brands and retailers understand post-purchase customer behavior. The platform enabled consumers to earn rewards for wearing purchased apparel or accessories, facilitating targeted promotions. The company's technology focused on e-Commerce Tools and Data Analysis & Decision Support within the Business Software sector, serving enterprises in the fashion industry.

Strategic signal

Awear Solutions ceased operations in April 2020, indicating a significant strategic shift away from its previous focus on post-purchase consumer behavior analytics for the fashion industry. This closure suggests that the company's business model or market fit may have faced challenges, leading to its decision to discontinue activities.

Company Intelligence Q&A

What was Awear Solutions' primary business focus?
Awear Solutions developed a mobile app that utilized IoT and big data analytics to track post-purchase consumer behavior for fashion brands and retailers, aiming to provide insights into product usage and enable targeted promotions.
When was Awear Solutions founded and by whom?
Awear Solutions was founded in February 2013 by Liron Slonimsky.
What was a notable program Awear Solutions participated in?
In March 2017, Awear Solutions participated in the New York Fashion Tech Lab accelerator program.
What was the operational status of Awear Solutions?
Awear Solutions ceased to operate in April 2020.
How did Awear Solutions engage consumers?
The company's mobile application allowed consumers to be rewarded for wearing their purchased apparel or accessory items, which also facilitated offering targeted promotions.