Balancera

Company Overview

Snapshot

Founded in December 2015 by Eyal Gehasie and Yael Nowogrodski, Balancera operated with 1–10 employees. The company ceased operations in December 2018.

Business overview

Balancera developed a Business Process Management Platform designed to enhance digital customer journeys for marketing managers. The platform provides B2B marketers with direct insights into content performance, enabling them to optimize content placement, promotion, and sharing. It integrates data from various marketing channels and partners, automatically analyzing it to identify areas for improving customer acquisition and engagement. Balancera operates within the Business Software sector, focusing on IT, R&D & Data Solutions, and Sales & Marketing Solutions, serving enterprise and professional services, particularly in marketing and sales.

Company Intelligence Q&A

What is Balancera's primary business?

Balancera provides a Business Process Management Platform focused on optimizing digital customer journeys for marketing managers, offering insights into content performance and customer acquisition strategies.

When was Balancera founded?

Balancera was founded in December 2015.

Who are the founders of Balancera?

Balancera was co-founded by Eyal Gehasie and Yael Nowogrodski.

What is the operational status of Balancera?

Balancera is non-active and ceased to operate in December 2018.

What sector does Balancera operate in?

Balancera operates in the Business Software sector, with a focus on IT, R&D & Data Solutions, and Sales & Marketing Solutions.