BehavioReal

Company Overview

Snapshot

Founded in January 2009 by Assaf Ariel, Or Rochman, and Alush Joni, BehavioReal operated with 1–10 employees. The company ceased operations in September 2019.

Business overview

BehavioReal was a mobile advertising platform that utilized real-time data to deliver premium content to advertisers. The company's technology leveraged extensive real-time data generated by consumers on their mobile devices to provide relevant content, while prioritizing subscriber privacy across networks. BehavioReal operated within the Business Software sector, specifically focusing on Sales & Marketing Solutions and Advertising Platforms, serving the Enterprise & Professional Services market for Marketing & Sales, with an emphasis on Advertising.

Company Intelligence Q&A

What is BehavioReal's primary business?

BehavioReal developed a mobile advertising platform designed to deliver premium content to advertisers by leveraging real-time consumer data from mobile devices, while maintaining user privacy.

When was BehavioReal founded and by whom?

BehavioReal was founded in January 2009 by co-founders Assaf Ariel, Or Rochman, and Alush Joni.

What is the operational status of BehavioReal?

BehavioReal ceased to operate in September 2019.

What technology did BehavioReal utilize?

BehavioReal's platform incorporated Artificial Intelligence and Machine Learning to process real-time data for targeted mobile advertising.

Which markets did BehavioReal target?

BehavioReal targeted the Enterprise & Professional Services market, specifically within Marketing & Sales, with a focus on Advertising solutions.