BidShake

Company Overview

Snapshot

Founded in January 2020 by Stéphane Pitoun and Alexandra Palacci, BidShake operated with 1–10 employees. The company was acquired by Voodoo in June 2021, marking a significant milestone in its trajectory.

Business overview

BidShake provides a multichannel marketing automation platform designed for mobile games and applications. The company's core technology combines data aggregation and analytics with campaign and creative management, leveraging automation to enable marketers to make data-driven decisions in real time and at scale. BidShake serves mobile developers globally, helping them to efficiently grow their apps and games.

Strategic signal

The acquisition of BidShake by Voodoo in June 2021 signals a strategic move by a major player in the mobile gaming industry to enhance its marketing and user acquisition capabilities. This event validates BidShake's technology and its potential to deliver significant value in the competitive mobile app market, indicating a strong integration of advanced automation into growth strategies for mobile developers.

Company Intelligence Q&A

What is BidShake's primary offering?

BidShake offers a multichannel marketing automation platform specifically designed for mobile games and applications, integrating data aggregation, analytics, and campaign management.

When was BidShake founded and by whom?

BidShake was founded in January 2020 by Stéphane Pitoun and Alexandra Palacci.

What was a significant corporate event for BidShake?

BidShake was acquired by Voodoo in June 2021, a strategic move to enhance Voodoo's marketing and user acquisition capabilities for mobile games and apps.

What markets does BidShake serve?

BidShake serves the global market, focusing on mobile developers looking to grow their applications and games.

What technology does BidShake utilize?

BidShake utilizes artificial intelligence and machine learning within its software platform to provide automation for user acquisition and monetization needs.