BUYME Technologies

Company Overview

Snapshot

Founded in August 2010 by Shai Darin and Micha Berkuz, BUYME Technologies operates with 51–200 employees. The company was acquired by Teleclal Group in May 2020, marking a significant exit for its founders.

Business overview

BUYME Technologies provides a digital gift card solution that enables retailers, merchants, and service providers to offer gift cards to consumers and companies. Its SaaS-based platform supports employee incentives, customer retention, and operates a local eCommerce marketplace for instant digital gift card delivery. The company's offerings include automatic employee gifting tools for birthdays, holidays, recognition, and incentives, serving the retail platforms sector.

Strategic signal

In August 2024, a key leadership transition occurred with Tomer Cohen, formerly from BUYME, being appointed CEO of Wolt Israel. This move highlights the talent mobility within the digital services and delivery sector, signaling the continued influence of experienced professionals from successful digital platforms like BUYME in leading other major industry players.

Company Intelligence Q&A

What was a significant exit event for BUYME Technologies?

BUYME Technologies was acquired by Teleclal Group in May 2020. This acquisition resulted in an NIS 81 million exit for the founders.

Did BUYME Technologies make any acquisitions?

Yes, BUYME Technologies acquired the startup Meetinkz in January 2021.

What was a notable leadership change involving a former BUYME executive?

In August 2024, Tomer Cohen, previously associated with BUYME, was appointed CEO of Wolt Israel.

What was a key operational development for BUYME Technologies in 2022?

In May 2022, BUYME and Wix reportedly disconnected their digital wallet integration.

Was there a significant appointment to the leadership team prior to the acquisition?

In April 2019, Noya Yanai Israeli was appointed VP Marketing at BUYME Technologies.