Captain Up

Company Overview

Snapshot

Founded in January 2012 by Uri Admon, Captain Up operates with 11–50 employees. The company has secured funding across two rounds from Daniel Recanati and Rhodium. In February 2017, Captain Up established a strategic partnership with Playtech.

Business overview

Captain Up provides a user engagement platform that leverages gamification, social, and communication tools to maximize user engagement and lifetime value. The platform is designed to boost retention and virality by activating users through game mechanics, encouraging social activities such as visits, likes, shares, and referrals. It offers management tools, user insights, and analytics, primarily serving the Media & Entertainment Technologies sector.

Strategic signal

In February 2017, Captain Up announced a partnership with Playtech, a prominent gaming technology company. This collaboration signals a strategic validation of Captain Up's gamification platform within the gaming industry, indicating its potential to enhance user retention and engagement for large-scale digital entertainment providers.

Company Intelligence Q&A

When was Captain Up founded?

Captain Up was founded in January 2012.

Who are the founders of Captain Up?

Captain Up was founded by Uri Admon.

What is Captain Up's primary focus?

Captain Up focuses on maximizing user engagement and lifetime value through gamification, social, and communication tools, particularly for the Media & Entertainment Technologies sector.

Which company did Captain Up partner with in 2017?

In February 2017, Captain Up partnered with Playtech, a leading gaming technology company.