Company Overview
Snapshot
Founded in January 2012 by Uri Admon, Captain Up is a mature-stage company with 11–50 employees. The company has secured funding across two rounds from Daniel Recanati and Rhodium. In February 2017, Captain Up partnered with Playtech, a significant development in its market strategy.
Business overview
Captain Up offers a user engagement platform that leverages gamification, social features, and communication tools to enhance user engagement and lifetime value. The platform is designed to activate users by integrating game mechanics that encourage social activities such as visits, likes, shares, and comments, all delivered through a personalized experience. Captain Up serves various industries by providing management tools, user insights, and analytics, operating within the Media & Entertainment Technologies sector.
Strategic signal
In February 2017, Captain Up announced a partnership with Playtech, a major player in the gaming industry. This collaboration is a strong validation of Captain Up's gamification technology and its potential to drive user retention and engagement within the iGaming sector. For investors, this signals a strategic move to integrate its platform with established industry leaders, potentially expanding its market reach and demonstrating the scalability of its solution.
Log in to access full profile ›Company Intelligence Q&A
- What is Captain Up's core offering?
- Captain Up provides a gamification platform designed to increase user engagement, retention, and monetization by integrating game-like mechanics and rewards into digital products and services.
- When was Captain Up founded?
- Captain Up was founded in January 2012.
- Who are the founders of Captain Up?
- Captain Up was founded by Uri Admon.
- What was a significant partnership for Captain Up?
- In February 2017, Captain Up partnered with Playtech, a leading technology provider in the gaming industry, to enhance user engagement and retention.