CastPlus

Company Overview

Snapshot

Founded in June 2015 by Liran Madmon and Uriel Zecharia, CastPlus operated with 1–10 employees. The company secured funding across one round from AltaIR Capital. In March 2017, CastPlus partnered with Omny Studio to enhance podcast monetization.

Business overview

CastPlus developed a community-based cross-promotion service designed for podcasters and advertisers. Its core technology enabled real-time ad management and targeting, aiming to increase income for podcasters by keeping advertisements relevant to their audience. The platform facilitated seamless collaboration between podcasters and advertisers, operating within the Business Software sector, specifically focusing on Social Media and Advertising, and serving the Media & Entertainment industry.

Strategic signal

In March 2017, CastPlus announced a strategic partnership with Omny Studio to drive podcast monetization. This collaboration signaled CastPlus's focus on expanding its reach and enhancing its value proposition for podcasters and advertisers, indicating a strategic move to integrate with established platforms to scale its advertising solutions within the podcasting ecosystem.

Company Intelligence Q&A

What is CastPlus's primary business?

CastPlus provides a community-based cross-promotion service that connects podcasters and advertisers, enabling real-time ad management and audience-targeted advertising.

When was CastPlus founded?

CastPlus was founded in June 2015.

Who are the founders of CastPlus?

CastPlus was co-founded by Liran Madmon and Uriel Zecharia.

What significant partnership did CastPlus announce in 2017?

In March 2017, CastPlus partnered with Omny Studio to drive podcast monetization, aiming to enhance advertising opportunities for podcasters.

What is the operational status of CastPlus?

CastPlus is non-active and ceased to operate in May 2019.