ClarityRay
Helps Publishers and Networks Identify and Prevent Ad-frauds
Company Overview
Snapshot
Founded in January 2012 by Ido Yablonka, ClarityRay operated with 1–10 employees. The company raised $500,000 across one funding round from one investor. A significant milestone occurred in August 2014 when ClarityRay was acquired by Yahoo!.
Business overview
ClarityRay develops business software designed to help publishers and networks identify and prevent ad-fraud. The company's core technology focuses on anti-fraud solutions within the advertising and social media sectors, serving industries such as media, entertainment, social media, and publishing.
Strategic signal
In August 2014, ClarityRay was acquired by Yahoo!, a move that signaled Yahoo!'s strategic interest in bolstering its ad technology and anti-fraud capabilities. This acquisition highlights the increasing importance of combating ad fraud within the digital advertising landscape and validates ClarityRay's technology as a key solution in this domain, indicating a successful exit for its investors.
Log in to access full profile ›Company Intelligence Q&A
- When was ClarityRay founded?
- ClarityRay was founded in January 2012.
- Who founded ClarityRay?
- ClarityRay was founded by Ido Yablonka.
- What is ClarityRay's primary focus?
- ClarityRay helps publishers and networks identify and prevent ad-fraud.
- When was ClarityRay acquired?
- ClarityRay was acquired by Yahoo! in August 2014.
- How much capital did ClarityRay raise?
- ClarityRay raised $500,000 in a single funding round in May 2012 from investor Saar Wilf.