ClickCease
PPC Click-fraud Protection
Company Overview
Snapshot
Founded in July 2014 by Yuval Haimov and Ilan Missulawin, ClickCease operates with 1–10 employees. The company was acquired by CHEQ in September 2020, marking a significant milestone in its trajectory.
Business overview
ClickCease provides a pay-per-click click-fraud detection, prevention, and protection SaaS solution. Its core technology utilizes detection algorithms to safeguard Google AdWords and Bing campaigns from click fraud by automatically blocking fraudulent IPs. The company serves advertisers and businesses by analyzing mouse clicks on AdWords ads, checking for characteristics of click fraud based on click history, browser, mouse behavior, and blacklists, and immediately blocking fraudulent IPs. ClickCease operates within the Cyber Security sector, specifically focusing on Application & Website Security, and targets enterprise and professional services within marketing and sales, particularly advertising.
Strategic signal
ClickCease's acquisition by CHEQ in September 2020 highlights a strategic consolidation within the ad fraud prevention market. This event signals a validation of ClickCease's technology and market position, indicating a trend towards larger players integrating specialized solutions to enhance their offerings in the competitive cybersecurity landscape.
Log in to access full profile ›Company Intelligence Q&A
- What is ClickCease's primary offering?
- ClickCease offers a pay-per-click click-fraud detection, prevention, and protection SaaS solution designed to safeguard Google AdWords and Bing campaigns from fraudulent clicks.
- When was ClickCease founded and by whom?
- ClickCease was founded in July 2014 by Yuval Haimov and Ilan Missulawin.
- What was a significant corporate event for ClickCease?
- ClickCease was acquired by CHEQ in September 2020, leading to its current inactive status.
- How does ClickCease detect and prevent click fraud?
- ClickCease uses detection algorithms to analyze every mouse click on AdWords ads, checking for special characteristics of click fraud based on click history, browser, mouse behavior, and blacklists, then automatically blocking fraudulent IPs.
- In which sector does ClickCease primarily operate?
- ClickCease primarily operates in the Cyber Security sector, with a focus on Application & Website Security.