Commerce Sciences

Applying Behavioral Science to Ecommerce

Business Software
Acquired (Inactive) by Taboola on Jan 2017 - closed due to acquisition

Company Overview

Snapshot

Founded in July 2011 by Aviv Revach and Eyal Brosh, Commerce Sciences operated with 11–50 employees. The company raised a total of $5.8 million across 2 funding rounds from 7 investors. In January 2017, Commerce Sciences was acquired by Taboola.

Business overview

Commerce Sciences specializes in applying behavioral science to the ecommerce sector, developing technology that enables online retailers to enhance sales. Its core product interprets shopper buying motivations and automatically targets them in real-time, leveraging insights into consumer behavior. The company serves the online retail market, operating within the business software, sales & marketing solutions, and advertising platforms sectors.

Strategic signal

In January 2017, Commerce Sciences was acquired by Taboola. This acquisition allowed Taboola to integrate Commerce Sciences' personalization technology, aiming to provide publishers with Amazon-style personalization for on-site experiences, thereby driving engagement and monetization. This signals a strategic move by Taboola to enhance its offerings in content personalization and behavioral targeting.

Company Intelligence Q&A

What is Commerce Sciences' primary focus?
Commerce Sciences focuses on applying behavioral science to ecommerce, developing technology to help online retailers increase sales through smart behavioral targeting.
When was Commerce Sciences founded and by whom?
Commerce Sciences was founded in July 2011 by Aviv Revach and Eyal Brosh.
What was a significant corporate milestone for Commerce Sciences?
In January 2017, Commerce Sciences was acquired by Taboola. This acquisition allowed Taboola to integrate Commerce Sciences' personalization technology, aiming to provide publishers with Amazon-style personalization for on-site experiences.
Which investors participated in Commerce Sciences' funding rounds?
Commerce Sciences received funding from investors including Genesis Partners.
What was the total capital raised by Commerce Sciences?
Commerce Sciences raised a total of $5.8 million across 2 funding rounds.

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