Coolix

Company Overview

Snapshot

Founded in November 2016 by Elyakim Drori, Coolix operates with 1–10 employees. The company developed an interactive video platform, and in January 2018, it created the first-ever real-time, interactive online fashion show for Factory 54 Retail Store.

Business overview

Coolix developed an interactive video platform designed for publishers and advertisers. This technology enables the creation, management, and publication of a video layer that transforms a standard video into an on-screen store. Viewers can interact directly with video ads to specify and purchase products. The platform also incorporates an engine to track user behavior and engagement, providing measurable analytics. Coolix operates within the Business Software sector, specifically focusing on Sales & Marketing Solutions and Advertising Platforms, serving the Enterprise & Professional Services market, particularly in Marketing & Sales and Advertising.

Strategic signal

In January 2018, Coolix demonstrated its platform's capabilities by creating the first-ever real-time, interactive online fashion show for Factory 54 Retail Store. This event showcased the practical application of its interactive video technology, validating its potential to enhance e-commerce and advertising by directly linking video content with purchasing opportunities. This signals to investors the company's ability to innovate within the interactive media space and deliver tangible, engaging experiences for retailers and advertisers.

Company Intelligence Q&A

What is Coolix's primary offering?

Coolix offers an interactive video platform that allows publishers and advertisers to create, manage, and publish a video layer, transforming videos into on-screen stores where viewers can click and purchase products directly.

When was Coolix founded and by whom?

Coolix was founded in November 2016 by Elyakim Drori.

What significant event did Coolix achieve in January 2018?

In January 2018, Coolix created the first-ever real-time, interactive online fashion show for Factory 54 Retail Store, demonstrating its platform's capabilities.

What markets does Coolix serve?

Coolix serves the Enterprise & Professional Services market, specifically targeting Marketing & Sales and Advertising segments globally.

What is the status of Coolix?

Coolix is currently Non Active, having ceased to operate in August 2021.