Shopial
Product Promotion on Social Media
Company Overview
Snapshot
Founded in December 2011 by Ofir Tahor and Nissim Lehyani, Shopial operates with 1–10 employees. The company raised a total of $1.71M across three funding rounds. In April 2017, Shopial was acquired by Magento Commerce.
Business overview
Shopial provides a hosted platform designed for store owners and online sellers to automatically advertise their products on Facebook and Pinterest. The company's technology integrates with major selling platforms such as eBay, Etsy, Wix, and GoDaddy, serving the e-commerce and online retail markets. Shopial operates within the Business Software sector, focusing on Sales & Marketing Solutions, Advertising Platforms, and e-Commerce Tools.
Strategic signal
The acquisition of Shopial by Magento Commerce in April 2017 highlights a strategic move to integrate social media product promotion capabilities directly into a leading e-commerce platform. This signals the increasing importance of seamless social commerce solutions for online merchants and validates Shopial's technology as a core component for broader platform offerings.
Log in to access full profile ›Company Intelligence Q&A
- When was Shopial acquired?
- Shopial was acquired by Magento Commerce in April 2017.
- Who founded Shopial?
- Shopial was founded by Ofir Tahor and Nissim Lehyani.
- What was Shopial's total capital raised?
- Shopial raised a total of $1.71M across its funding rounds.
- What was a key funding event for Shopial?
- In February 2014, Shopial secured $1.1M to support online merchants integrating with Facebook, as reported by TechCrunch.