Company Overview
Snapshot
Founded in May 2012 by Lior Aharoni, EQuala operates with 1–10 employees. The company was noted in October 2014 as one of the top music apps from Israel.
Business overview
EQuala provides a social music platform that allows users to stream music shared by their friends and other music enthusiasts. Its core technology, the "Friends EQualizer," enables users to control their music stream by selecting whose music plays more frequently. The platform integrates with existing music services like Deezer, Spotify, YouTube, and Facebook to create comprehensive user profiles and facilitate music-focused social interaction through features like 'love,' 'shout,' and 're-shout' buttons. EQuala operates in the social networks, social media, and entertainment sectors, targeting the B2C market with its mobile application.
Strategic signal
In October 2014, EQuala was recognized as one of the top 10 music apps from Israel by israel21c.org. This highlights the company's early product validation and market recognition within the competitive music application landscape, signaling its potential for user engagement and innovative social music sharing at the time.
Log in to access full profile ›Company Intelligence Q&A
- When was EQuala founded?
- EQuala was founded in May 2012.
- Who is the founder of EQuala?
- Lior Aharoni is the Co-Founder & CEO of EQuala.
- What is EQuala's primary business model?
- EQuala operates on a B2C business model, providing its music sharing platform directly to consumers.
- What was a notable recognition for EQuala in 2014?
- In October 2014, EQuala was featured by israel21c.org as one of the top 10 music apps from Israel.
- What is the primary function of EQuala's 'Friends EQualizer' technology?
- The 'Friends EQualizer' technology allows EQuala users to control their music stream by selecting which friends' music will play more frequently.