Feedwell

Breast Massage Bra

Health Tech & Life Sciences
Private
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Company Overview

Snapshot

Founded in May 2017 by Dovik Barkay, Feedwell operates with 1–10 employees. The company has registered patents for its product as a national phase process in China, the United States, Europe, and Israel, highlighting its intellectual property strategy.

Business overview

Feedwell develops CUPit, a massage bra designed to enhance breastfeeding by increasing milk supply and fat percentage, while also relieving breast congestion. The core technology utilizes pneumatic control, featuring electronic adjustments for massage parameters like profile, speed, and pressure. The device includes cuffs that intermittently contract and relax around the breast, offered in various sizes, connecting to the bra via a double silicone hose bundle. Feedwell operates within the Health Tech & Life Sciences sector, specifically targeting the Medical Devices market, with a focus on consumers, particularly parents, women, and babies.

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Company Intelligence Q&A

What is Feedwell's primary product?
Feedwell's primary product is CUPit, a breast massage bra designed to improve breastfeeding quality by efficiently increasing breast milk supply and fat percentage, and relieving breast congestion.
When was Feedwell founded?
Feedwell was founded in May 2017.
Who is the founder of Feedwell?
Dovik Barkay is the founder and CEO of Feedwell.
In which markets has Feedwell registered patents for its product?
Feedwell has registered patents for its product as a national phase process in China, the United States, Europe, and Israel.
What technology does the CUPit bra utilize?
The CUPit bra is based on pneumatic control technology, which includes electronic control of massage parameters and a massage unit with cuffs that surround the breast for intermittent contraction and relaxation.
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