Fireblade provides website security and performance services through the cloud. The service bundles all aspects of website security and traffic management, including DDoS protection, web application security, health and performance monitoring, and website acceleration. Fireblade's approach to website security relies on users' behaviors and reputations rather than signatures.

Fireblade's technology is a two-tier SaaS. It consists of a central security cloud that analyzes huge volumes of traffic for behavioral profiling, inconsistency detection, and reputation recognition, and edge nodes enforcing security policies and delivering the actual service, distributed in the cloud.

Fireblade offers its services directly and through partners and resellers, such as hosting providers, clouds, and MSPs.