Fireside

Company Overview

Snapshot

Founded in February 2026 by Sagi Benbasat, Fireside operates with 1–10 employees. The company is currently in its Pre-Funding stage, focusing on developing its core AI product.

Business overview

Fireside is an AI-driven business software company that develops solutions for brands to enhance customer understanding and engagement. Its core technology leverages artificial intelligence to convert customer conversations into actionable insights, serving the marketing and sales departments within enterprise and professional services sectors.

Company Intelligence Q&A

When was Fireside founded?

Fireside was founded in February 2026 by Sagi Benbasat.

What is Fireside's primary focus?

Fireside is building an AI product designed to help brands understand and engage with their customers through real conversations and customer insight workflows.

What is Fireside's current product stage?

Fireside's product is currently in the Alpha stage, indicating it is pre-launch and under active development.

Which markets does Fireside target?

Fireside targets the marketing and sales departments within enterprise and professional services sectors.

What type of business model does Fireside employ?

Fireside operates on a B2B (business-to-business) model, providing its AI product to other companies.