GreenOnyx

Company Overview

Snapshot

Founded in February 2012 by Tsipi Shoham, GreenOnyx operates with 11–50 employees. The company has raised $34 million across 3 funding rounds from 3 investors.

Business overview

GreenOnyx has developed a sterile and modular farming system designed for growing and packing duckweed as a fresh, ready-to-eat product. This technology enables the production of Wanna greens fresh duckweeds with a six-week shelf-life, offering a user-friendly leafy green that requires no cutting or washing. The company serves the agriculture and food technologies sector, focusing on urban farming, smart farming, and food ingredients, with a strategic expansion into markets including Europe, North America, and Australia.

Strategic signal

In September 2024, GreenOnyx announced a collaboration with celebrity chef Ruti Broudo, signaling a strategic move to enhance brand visibility and market penetration for its duckweed product. This partnership suggests the company is leveraging culinary influence to validate its product's appeal and accelerate adoption within the food industry, potentially opening new distribution channels and consumer segments.

Company Intelligence Q&A

What is GreenOnyx's primary product?

GreenOnyx's primary product is Wanna greens fresh duckweed, cultivated using a sterile and modular farming system, offered as a ready-to-eat, user-friendly leafy green with a six-week shelf-life.

When was GreenOnyx founded and by whom?

GreenOnyx was founded in February 2012 by Tsipi Shoham.

What strategic partnership did GreenOnyx announce in September 2024?

In September 2024, GreenOnyx announced a collaboration with celebrity chef Ruti Broudo, aimed at promoting its duckweed product.

What is GreenOnyx's total capital raised and number of funding rounds?

GreenOnyx has raised a total of $34 million across 3 funding rounds. One notable round was in July 2022, an A Round with Granot Ventures as a lead investor.