Company Overview
Snapshot
Founded in February 2017 by Daniel Shoshani, HASHMUGS operates with 1–10 employees. The company ceased operations in May 2020.
Business overview
HASHMUGS developed an augmented reality application specifically for the coffee industry. Its mobile app enables coffee enthusiasts, social media users, and coffee brands to interact with augmented reality content while enjoying their coffee. The company serves consumers and businesses, operating within the social media, advertising, and mobile application sectors, with a focus on customer engagement and branding.
Strategic signal
In September 2019, HASHMUGS was recognized by Calcalistech as one of six companies disrupting the coffee industry, highlighting its innovative approach to integrating augmented reality with coffee consumption. This recognition underscored the company's potential to redefine consumer interaction within the beverage market and signaled its early impact on industry trends.
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- What is HASHMUGS' core offering?
- HASHMUGS developed an augmented reality mobile application designed for the coffee industry, allowing users to engage with AR content while enjoying coffee.
- When was HASHMUGS founded and by whom?
- HASHMUGS was founded in February 2017 by Daniel Shoshani.
- What is the operational status of HASHMUGS?
- HASHMUGS ceased to operate in May 2020.
- What markets does HASHMUGS target?
- HASHMUGS targets geomarkets including the United States and Japan, serving both B2B and B2C business models.
- What was a notable recognition for HASHMUGS?
- In September 2019, HASHMUGS was featured by Calcalistech as one of six companies disrupting the coffee industry, acknowledging its innovative use of augmented reality.