Hi Auto

Company Overview

Snapshot

Founded in February 2019 by Roy Baharav and Eyal Shapira, Hi Auto operates with 51–200 employees. The company has raised $19.5 million across 4 funding rounds from 8 investors.

Business overview

Hi Auto develops a software-only deep learning system that utilizes a speaker-facing camera and a single microphone to enhance speech recognition and clarity. This technology is designed to eliminate challenging noise sources, including multiple speakers, radios, sirens, and heavy rain. The company's core product, touchless.ai, transforms interactive touch kiosks into voice-operated, touchless interfaces, specifically engineered for noisy commercial environments. Hi Auto primarily serves the Automotive & Mobility Technologies sector, with applications extending to the restaurant industry.

Strategic signal

In September 2024, Hi Auto is set to highlight the impact of its AI-powered voice technology on drive-thru efficiency and workforce experience at the FSTEC conference. This signals the company's continued focus on expanding its presence and demonstrating the practical benefits of its conversational AI solutions within the quick-service restaurant industry, indicating strong market validation and strategic growth in this vertical.

Company Intelligence Q&A

What is Hi Auto's core technology?

Hi Auto has developed a software-only deep learning system that uses a speaker-facing camera and a single microphone for accurate speech recognition and clear speech enhancement, capable of eliminating challenging background noise.

When did Hi Auto launch its touchless.ai platform?

In September 2020, Touchless.ai launched its platform, which converts interactive touch kiosks into voice-operated, touchless interfaces, designed for noisy commercial settings.

Which quick-service restaurant chain partnered with Hi Auto in July 2024?

In July 2024, Hi Auto signed a deal with Bojangles, a drive-thru restaurant chain, to implement its AI-powered voice technology.

When did Hi Auto raise its most recent funding round?

Goldbell Investments and Vasuki Technology Fund also participated as follow-on investors.

What partnership did Hi Auto announce in March 2025?

In March 2025, Hi Auto partnered with Popeyes U.K. to transform their drive-thru operations using Hi Auto's voice technology.