HIRO Media

End-to-End Online Video Solutions

Business Software
Non Active, Mar 2023 ceased to operate

Company Overview

Snapshot

Founded in January 2006 by Ariel Napchi, HIRO Media operated with 11–50 employees. The company raised $5 million across one funding round from Cedar Fund. In April 2012, HIRO Media secured $5 million in funding.

Business overview

HIRO Media provides an online video ecosystem leveraging proprietary technology to enhance the performance of the entire video advertising landscape. The company's core technology facilitates programmatic distribution and monetization through prediction-based real-time bidding processes, optimizing ad delivery to advertisers, publishers, and content owners. It serves the advertising, marketing, and sales sectors, operating within the Business Software industry, specifically in Advertising Platforms.

Strategic signal

In March 2023, HIRO Media ceased to operate, indicating a significant shift in its business trajectory and market presence. This cessation signals a complete withdrawal from its previous operations in the online video solutions and advertising technology sector.

Company Intelligence Q&A

What is HIRO Media's current operational status?
HIRO Media ceased to operate in March 2023, indicating it is no longer actively conducting business.
When was HIRO Media founded and by whom?
HIRO Media was founded in January 2006 by Ariel Napchi.
What was a key technology offering from HIRO Media?
In May 2018, HIRO Media unveiled a new Brand Campaign Control Platform, designed to provide advanced control over advertising campaigns.
What was HIRO Media's last disclosed funding event?
In April 2012, HIRO Media secured $5 million in funding from Cedar Fund.
How did HIRO Media contribute to the advertising technology market?
In June 2016, HIRO Media launched a new programmatic ad-filtering solution, aiming to improve the efficiency and targeting of online video advertising.

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