Company Overview
Snapshot
Founded in June 1991 by Yaniv Shtalryd and Haim Shtalryd, Hisense operates with 11–50 employees. The company focuses on health monitoring technology, notably recognized for its Babysense product line. In May 2026, Hisense launched its latest TV commercial celebrating the upcoming FIFA World Cup 2026, highlighting its global brand presence.
Business overview
Hisense develops health monitoring technology, specializing in devices designed to detect and prevent sudden infant death syndrome (SIDS). The company's core product, trademarked as Babysense, is a touch-free breathing-movement monitor that continuously tracks a baby's breathing during sleep through the mattress. It alerts caretakers to irregularly slow or stopped breathing, providing critical time for intervention. Hisense operates within the Health Tech & Life Sciences sector, specifically in Medical Devices, Medical Monitors, Digital Healthcare, and Patient Remote Monitoring, serving consumers, parents, and healthcare providers globally.
Strategic signal
In June 2026, Hisense announced its active participation in the FIFA World Cup 2026 campaign, bringing football fans closer to the action. This initiative, alongside its role in supporting VAR operations with RGB MiniLED technology at the International Broadcast Centre, signals a strategic focus on global brand visibility and leveraging major international events to showcase its technological capabilities beyond its core health monitoring products. For investors, this indicates a strong commitment to brand building and market expansion through high-profile sponsorships and technological integration in diverse fields.
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- What is Hisense's primary product?
- Hisense's primary product is the Babysense breathing-movement monitor, designed to detect apnea in infants by monitoring micromovements of a baby's breathing during sleep and alerting caretakers to irregularities.
- When was Hisense founded and by whom?
- Hisense was founded in June 1991 by Yaniv Shtalryd and Haim Shtalryd.
- What was a significant recent brand promotion for Hisense?
- In May 2026, Hisense released its latest TV commercial celebrating the upcoming FIFA World Cup 2026, aiming to bring fans closer to the event through its 'Innovating A Brighter Life' campaign.
- What is Hisense's involvement with the FIFA World Cup 2026?
- In June 2026, Hisense is bringing football fans closer to the action throughout the FIFA World Cup 2026 and is strengthening its role by supporting VAR operations at the International Broadcast Centre with its RGB MiniLED technology.
- What was Hisense's overseas revenue milestone in 2024?
- In October 2024, Hisense announced that its overseas annual revenue surpassed 12.2 billion USD, marking a significant milestone for its global business operations.