Hookd

Company Overview

Snapshot

Founded in September 2016 by Daniel Joseph, Hookd operated with over 9,000 employees. The company ceased operations in January 2017.

Business overview

Hookd developed a mobile application designed to facilitate casual dating for gay and bisexual men. The app allowed users to connect through a real-time feed of instant personal ads, focusing on location-based interactions and privacy protection. Operating within the Media & Entertainment Technologies sector, Hookd served the consumer market, specifically targeting the LGBTQ+ demographic within the online dating and social networking industries.

Strategic signal

In August 2017, Hookd launched its new gay dating app, emphasizing a real-time experience alongside strong privacy and security features. This launch signaled the company's strategic focus on differentiating itself in the competitive dating app market by prioritizing user data protection and immediate connections, aiming to build trust and engagement within its target demographic.

Company Intelligence Q&A

What is Hookd's primary offering?

Hookd offers a mobile application designed for gay and bisexual men to meet and connect through a real-time feed of instant personal ads.

When was Hookd founded?

Hookd was founded in September 2016.

Who founded Hookd?

Hookd was founded by Daniel Joseph.

What was a key feature of the Hookd app upon its launch?

In August 2017, Hookd launched its app with a focus on providing a real-time experience while ensuring user privacy and security.

When did Hookd cease operations?

Hookd ceased to operate in January 2017.