LEADERS

SaaS Solution for Workflow Automation and Influencer Marketing

Business Software
Acquired by Stagwell on Jul 2024

Company Overview

Snapshot

Founded in January 2017 by Eran Nizri, LEADERS operates with 11–50 employees. The company raised a total of $750,000 across one funding round from one investor. In July 2024, LEADERS was acquired by Stagwell, marking a significant milestone in its growth trajectory.

Business overview

LEADERS offers imai, a comprehensive SaaS solution designed to standardize key performance indicators, automate workflows, and streamline processes for agencies. This technology helps agencies make faster decisions and enhance network connections. The platform also facilitates the discovery, activation, execution, management, and measurement of influencer marketing campaigns. LEADERS serves markets in Israel, Europe, Canada, and Asia, with proofs of concept including internal use by Este Lauder.

Strategic signal

The acquisition of LEADERS by Stagwell in July 2024 significantly bolsters Stagwell's global influencer marketing capabilities with AI. This event signals a strong market validation for LEADERS' SaaS solution and its AI-driven approach to workflow automation and influencer campaign management, indicating a strategic move to integrate advanced technology into broader marketing services.

Company Intelligence Q&A

When was LEADERS founded?
LEADERS was founded in January 2017.
Who founded LEADERS?
LEADERS was founded by Eran Nizri.
What was a significant recent corporate event for LEADERS?
In July 2024, LEADERS was acquired by Stagwell, bolstering Stagwell's global influencer marketing capabilities with AI.
What is the total capital raised by LEADERS?
LEADERS raised a total of $750,000 across one funding round.