PhraseTech

Company Overview

Snapshot

Founded in June 2013 by Eran Utmazgin and Shmulik Fronman, PhraseTech operated with 11–50 employees. The company raised $3.5 million across two funding rounds from five investors. In February 2016, PhraseTech secured funding from Magma Venture Partners and Commerce Ventures.

Business overview

PhraseTech provides a platform for online retailers to generate fully customized product page content. Its technology leverages machine learning and real-time analytics to create tens of thousands of product page versions, optimizing text to target specific customer demographics such as gender, age range, and location. The company also operates Buzzrake.com, a search engine for online opinions, and manages an online magazine, serving the e-commerce and marketing sectors with solutions in personalization, natural language processing, and content marketing.

Company Intelligence Q&A

What is PhraseTech's primary business activity?

PhraseTech enables online retailers to create fully customized product pages using machine learning and real-time analytics to optimize text for specific customer segments.

When was PhraseTech founded?

PhraseTech was founded in June 2013.

Who are the founders of PhraseTech?

The co-founders of PhraseTech are Eran Utmazgin and Shmulik Fronman.

What was the company's operational status as of July 2019?

PhraseTech ceased to operate in July 2019.

What was the total capital raised by PhraseTech?

PhraseTech raised a total of $3.5 million across two funding rounds.