eko

Company Overview

Snapshot

Founded in May 2025 by Yoni Bloch, Barak Feldman, and Tal Zubalsky, eko operates with 1–10 employees. The company has raised $87.45 million across 4 funding rounds from 10 investors. In October 2018, Walmart announced plans to invest $250 million in a joint venture with eko.

Business overview

eko provides a platform for creating and publishing interactive, choice-driven video and commerce-connected experiences. Its core technology enables retailers, brands, and agencies to replace static product detail pages with interactive galleries and video experiences, aiming to increase shopper engagement and conversion. The company supports end-to-end creation and deployment of interactive experiences, offering its licensed software platform to enterprise customers within the Business Software sector, specifically focusing on Sales & Marketing Solutions and e-Commerce Tools.

Strategic signal

In October 2018, Walmart announced its intention to invest $250 million in a joint venture with eko. This significant investment signals strong corporate validation for eko's interactive video technology and its potential to transform e-commerce experiences, particularly for large-scale retailers. It suggests a strategic move by Walmart to leverage interactive content to enhance online shopping and conversion, positioning eko as a key player in the future of digital retail engagement.

Company Intelligence Q&A

What is eko's primary business?

eko provides a platform for creating and publishing interactive, choice-driven video and commerce-connected experiences, primarily for retailers, brands, and agencies.

When was eko founded and by whom?

eko was founded in May 2025 by Yoni Bloch, Barak Feldman, and Tal Zubalsky.

What was the strategic announcement regarding Walmart?

In October 2018, Walmart announced plans to invest $250 million in a joint venture with eko.

What was a key development in August 2021?

In August 2021, eko appointed Elad Goldenberg as General Manager of its e-commerce division.