Ivy

Company Overview

Snapshot

Founded in January 2016 by Lee A. Rotenberg and Alexandra Schinasi, Ivy operated with 1–10 employees. The company raised $2.9M across one funding round from 3 investors. A significant milestone for Ivy was its acquisition by Houzz in February 2018.

Business overview

Ivy developed a cloud-based business management tool specifically designed for interior designers. This platform automates critical tasks such as furniture and payment schedules, project timeline tracking, and automatically triggers reminder notifications for invoices and purchase orders. The company served the interior design market, operating within the Business Software sector, with a focus on workflow, billing, and payment solutions.

Strategic signal

In February 2018, Ivy was acquired by Houzz, a leading platform for home remodeling and design. This acquisition allowed Houzz to expand its service offerings to interior designers, integrating Ivy's specialized business management tools into its ecosystem. The move signaled a strategic consolidation in the design and home improvement software market, providing Ivy's technology with broader reach and validating its solution for the interior design professional community.

Company Intelligence Q&A

When was Ivy founded?

Ivy was founded in January 2016.

Who were the founders of Ivy?

Ivy was founded by Lee A. Rotenberg and Alexandra Schinasi.

What was the total capital raised by Ivy?

Ivy raised a total of $2.9M across one funding round.

When was Ivy acquired and by whom?

Ivy was acquired by Houzz in February 2018.

Which investors participated in Ivy's funding round?

In February 2016, Ivy raised $2.9M in a funding round from investors Disruptive and Pitango First.