Company Overview
Snapshot
Founded in November 2015 by Idan Glikman, Niv Amar, and Ido Orenshtein, Playtness operates with 1–10 employees. The company ceased operations in April 2019.
Business overview
Playtness develops virtual reality (VR) fitness software designed to enhance user performance on existing gym machines through immersive VR sessions. The platform gamifies fitness by creating an ecosystem with built-in reward mechanisms, enabling the fitness industry to interact and transact using PT tokens. Playtness builds training programs and supports users training independently or with trainers, primarily serving consumers in the fitness and sports sectors.
Strategic signal
In May 2018, Playtness was noted for its innovative approach to fitness by integrating cryptocurrency rewards. This initiative highlighted the company's strategy to gamify fitness and incentivize user engagement through blockchain technology, signaling a forward-thinking approach to user retention and market differentiation within the fitness and virtual reality sectors.
Log in to access full profile ›Company Intelligence Q&A
- When was Playtness founded?
- Playtness was founded in November 2015.
- Who are the founders of Playtness?
- The co-founders of Playtness are Idan Glikman, Niv Amar, and Ido Orenshtein.
- What is Playtness's primary focus?
- Playtness focuses on developing virtual reality (VR) fitness software that enhances user performance on gym machines through VR sessions and gamified experiences.
- What significant technology does Playtness utilize?
- Playtness utilizes virtual reality (VR) technology for its fitness software and incorporates blockchain technology with PT tokens for reward mechanisms within its ecosystem.
- What was a notable development for Playtness in 2018?
- In May 2018, Playtness was featured for its use of cryptocurrency to reward fitness activities, demonstrating an innovative approach to user engagement in the fitness sector.