Redefine Meat

Company Overview

Snapshot

Founded in February 2018 by Eshchar Ben-Shitrit and Adam Lahav, Redefine Meat operates with 51–200 employees. The company has raised $170.07 million across 4 funding rounds from 9 investors. In January 2022, Redefine Meat secured a significant funding round with participation from.

Business overview

Redefine Meat is at the forefront of the advanced food-science industry, leveraging multidimensional printing technology for digital and 3D printing applications. The company specializes in producing plant-based 'meat' that replicates the appearance, texture, flavor, and cooking properties of animal meat, using natural, sustainable, and healthy ingredients. It primarily serves the food technology sector, focusing on alternative protein solutions for markets including Israel, Europe, and the United States.

Strategic signal

In June 2024, Redefine Meat announced the launch of its extensive retail portfolio in Germany, signifying a major expansion into the European retail market. This move demonstrates the company's strategic focus on increasing market penetration and making its 3D-printed plant-based products more accessible to a broader consumer base, indicating strong commercial momentum and investor confidence in its growth trajectory.

Company Intelligence Q&A

What was a significant recent market expansion for Redefine Meat?

In June 2024, Redefine Meat announced the launch of its extensive retail portfolio in Germany, expanding its presence in the European market.

When did Redefine Meat enter the European retail market?

In November 2023, Redefine Meat entered the European retail market with launches in the UK and the Netherlands, partnering with leading online retailers.

Which investors participated in Redefine Meat's January 2022 funding round?

In January 2022, Redefine Meat received funding from investors including.

What was a key leadership appointment for Redefine Meat ahead of its European launch?

In October 2021, Redefine Meat announced senior appointments of former Nestle and Unilever executives, strategically positioning the company for its European market entry.

When did Redefine Meat raise its Series A funding round?

In February 2021, Redefine Meat raised a Series A funding round led by.