Company Overview
Snapshot
Founded in December 2008 by Itay Hakuki, Liniad operates with 11–50 employees. The company specializes in mobile and social gamer acquisition, leveraging proprietary technology to identify and target engaged audiences for game developers. In May 2022, Liniad launched its Playable Dashboard, enhancing its offering for user acquisition.
Business overview
Liniad is a technology company focused on high-end mobile and social gamer acquisition. The company utilizes its proprietary Qualiad platform, an advanced hyper-targeting tracking and analytics system, to identify, target, and deliver highly engaged audiences for games and mobile applications. Qualiad's algorithm is specifically tailored for platforms like Facebook, providing superior lifetime value prediction through a combination of creative advertising and cluster targeting. Liniad operates within the Media & Entertainment Technologies sector, serving game developers and mobile application publishers globally.
Strategic signal
In May 2022, Liniad launched its Playable Dashboard, a significant development for the mobile gaming industry. This innovation allows clients to create interactive ad experiences that directly engage potential users, providing a more immersive preview of games. For investors, this signals Liniad's commitment to enhancing user acquisition strategies through interactive technology, potentially driving higher conversion rates and demonstrating a forward-thinking approach to mobile marketing.
Company Intelligence Q&A
- What is Liniad's core business?
- Liniad specializes in high-end mobile and social gamer acquisition, utilizing proprietary technology to identify, target, and deliver engaged audiences for games and mobile applications.
- When was Liniad founded?
- Liniad was founded in December 2008 by Itay Hakuki.
- What is Qualiad?
- Qualiad is Liniad's advanced, in-house developed hyper-targeting tracking and analytics system designed to facilitate user acquisition for games and mobile applications, with an algorithm tailored for platforms like Facebook.
- What was a key product launch for Liniad in 2022?
- In May 2022, Liniad launched its Playable Dashboard, enhancing its offerings for user acquisition in the mobile gaming sector.
- Which markets does Liniad serve?
- Liniad serves global markets, focusing on connecting game developers with engaged audiences worldwide.