Marmar Media

Cross-platform Advertising Solutions

Business Software
Acquired (Inactive) by XLMedia on Jun 2015 - closed due to acquisition

Company Overview

Snapshot

Founded in January 2011 by Oren Avidor, Marmar Media operated with 1–10 employees. The company was acquired by XLMedia in June 2015, marking a significant exit for the advertising technology firm.

Business overview

Marmar Media developed a proprietary technology for mobile and online user acquisition, focusing on results-based advertising and app developers. Its core technology leveraged real-time machine learning and big-data scale to enable data-driven, cross-platform targeting and user acquisition, aiming to maximize ROI for advertisers and publishers. The company served the advertising and marketing industries, operating within the Business Software sector, specifically in Advertising Platforms and Data Analysis & Decision Support.

Strategic signal

In June 2015, Marmar Media was acquired by XLMedia, an event that highlighted the strategic value of its cross-platform advertising solutions and machine learning capabilities in the competitive user acquisition market. This acquisition signaled a consolidation trend in ad tech, where larger entities sought to integrate advanced targeting and data analysis technologies to enhance their offerings and market reach.

Company Intelligence Q&A

When was Marmar Media founded?
Marmar Media was founded in January 2011.
Who founded Marmar Media?
Marmar Media was founded by Oren Avidor.
What is Marmar Media's primary business?
Marmar Media provides cross-platform advertising solutions, specializing in mobile and online user acquisition for advertisers and app developers through proprietary machine learning technology.
When was Marmar Media acquired?
Marmar Media was acquired by XLMedia in June 2015.
What is Marmar Media's employee count?
Marmar Media has 1–10 employees.

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