Moodify

Software-defined Scents

Health Tech & Life Sciences
Private
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Company Overview

Snapshot

Founded in May 2017 by Yigal Sharon and Eyal Maor, Moodify operates with 11–50 employees. The company has raised a total of $19.3M across 4 funding rounds from 8 investors.

Business overview

Moodify leverages neuroscience, bioinformatics, and machine learning to innovate scent creation, aiming to deliver more effective, sustainable consumer products. The company's technology streamlines scent design and manufacturing processes, enhancing scalability, accuracy, cost-effectiveness, and speed. Moodify operates within the Health Tech & Life Sciences sector, with applications extending to Digital Healthcare and Automotive & Mobility Technologies, serving markets such as pet owners, drivers, and the hospitality industry.

Strategic signal

In July 2026, Moodify expanded its distribution footprint by welcoming Moodify Pet to ADMC's product portfolio. This move signals a strategic focus on the pet care market, indicating the company's intent to diversify its product offerings and reach new consumer segments, potentially driving significant growth and market penetration in the coming year.

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Company Intelligence Q&A

What is Moodify's core technology?
Moodify utilizes neuroscience, bioinformatics, and machine-learning technology to develop software-defined scents, aiming to transform scent creation for consumer products.
When was Moodify founded and by whom?
Moodify was founded in May 2017 by Yigal Sharon and Eyal Maor.
Which investors participated in Moodify's May 2022 funding round?
In May 2022, Moodify received funding from investors including Philip Morris International and OurCrowd.
What was a significant product distribution expansion for Moodify?
In July 2026, ADMC welcomed Moodify Pet to its product portfolio, expanding Moodify's distribution footprint.
Which investors participated in Moodify's August 2021 funding round?
In August 2021, Moodify secured funding with Procter & Gamble as a lead investor, alongside participation from Toyota Ventures.
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