Moodo

Company Overview

Snapshot

Founded in October 2014 by Ory Bossem and Yoav Avidor, Moodo operates with 1–10 employees. The company secured funding from Indiegogo in March 2017.

Business overview

Moodo develops smart and connected home aroma diffusers, offering a selection of high-quality, alcohol-free, cruelty-free, and eco-friendly fragrance capsules. The company's core technology enables users to combine and customize scents via a free mobile app, integrating with smart home platforms such as Amazon Alexa, Siri Shortcuts, and Google Assistant. Moodo serves the consumer market within the Health Tech & Life Sciences and Consumer Electronics sectors, focusing on wellness and smart home personalization.

Strategic signal

In January 2019, Moodo introduced the MoodoGo, a portable version of its smart aroma diffuser, expanding its product line beyond home-based devices. This launch signals the company's strategic intent to capture a broader market by offering scent personalization on the go, indicating a focus on product diversification and enhanced user convenience in the smart home and personal wellness sectors.

Company Intelligence Q&A

What is Moodo's primary product offering?

Moodo offers a smart and connected home aroma diffuser that utilizes up to four scent capsules, which can be combined and customized through a dedicated mobile application.

When was Moodo founded and by whom?

Moodo was founded in October 2014 by Ory Bossem and Yoav Avidor.

What smart home technologies does Moodo integrate with?

Moodo is compatible with leading smart home technologies, including Amazon Alexa, Siri Shortcuts, and Google Assistant.

What was a significant product development for Moodo in early 2019?

In January 2019, Moodo launched the MoodoGo, a portable version of its smart home fragrance diffuser, allowing users to create custom scents on the go.

What are the characteristics of Moodo's fragrance capsules?

Moodo's fragrance capsules last up to 60 hours and are alcohol-free, cruelty-free, and eco-friendly.