Moon Active

Company Overview

Snapshot

Founded in April 2011 by Samuel Albin, Moon Active operates with over 2,000 employees. The company has secured funding across six rounds from seven investors. In November 2021, Moon Active's valuation surged to $5 billion following a funding round led by.

Business overview

Moon Active is a game development company specializing in creating engaging entertainment experiences through iOS, Android, and Facebook games. The company focuses on developing exciting, high-quality games like Coin Master, Super Sam, Bitter Sam, and WonderBall, aiming to connect people globally. It operates within the Media & Entertainment Technologies sector, specifically in Digital Content Engagement & Entertainment, utilizing Artificial Intelligence and Machine Learning to serve the Toys & Games segment of the Consumer Goods market.

Strategic signal

Moon Active is undergoing significant operational adjustments, including multiple rounds of workforce optimization. In January 2026, the company announced a second round of layoffs impacting 110 employees globally, including 30 in Israel, as part of an organizational restructuring to align with its strategic goals. This follows an earlier round in January 2025 where dozens of employees were laid off despite record revenues. These actions signal a strategic pivot towards efficiency and structural realignment, indicating a focus on optimizing operations amidst a challenging market, even as the company continues to invest in its physical footprint with a major office lease in June 2026.

Company Intelligence Q&A

What was a significant recent operational change at Moon Active?

In June 2026, Moon Active announced it would lease 22,000 square meters in Tidhar's Beyond Towers project in Givatayim, securing a 10-year deal worth an estimated $110 million. This move provides the newly public developer with its first major post-IPO success.

What recent workforce adjustments has Moon Active made?

In June 2026, Moon Active implemented layoffs affecting 25 employees in Israel and approximately 30 globally. This marks the third round of layoffs within two years, following a previous reduction of 110 employees worldwide in January 2026 as part of an organizational restructuring.

When did Moon Active last raise a funding round and who led it?

In November 2021, Moon Active secured a funding round led by.

What was Moon Active's valuation following its November 2021 funding round?

Moon Active's valuation surged to $5 billion in November 2021, following a $300 million funding round.

Has Moon Active made any acquisitions?

In December 2020, Moon Active acquired Melsoft, the developer of games like My Cafe and Gardenscapes.