Company Overview
Snapshot
Founded in January 1975 by Meir Mordechai, Morel operates with 1–10 employees. The company unveiled its new BIGGIE Portable Speaker in April 2024, showcasing its continued innovation in compact audio solutions.
Business overview
Morel specializes in the design and manufacturing of high-fidelity audio drivers and speakers for OEM, home, and car audio markets. The company's product portfolio includes a range of award-winning tweeters, midrange speakers, and woofers, all handcrafted and developed in-house. Serving a global market across more than 55 countries, Morel operates within the Media & Entertainment Technologies sector, specifically targeting consumer electronics, automotive, and general consumer segments with its B2B and B2C business models.
Strategic signal
In April 2024, Morel Audio unveiled its new BIGGIE Portable Speaker, a product designed to combine compact form with high-quality sound. This launch signals Morel's strategic focus on expanding its consumer-facing product line and adapting its core audio expertise to the growing portable electronics market, indicating a move towards broader market accessibility and brand visibility.
Log in to access full profile ›Company Intelligence Q&A
- What is Morel's primary business?
- Morel manufactures speakers and audio drivers for OEM, home, and car audio market segments, with products sold in over 55 countries.
- When was Morel founded and by whom?
- Morel was founded in January 1975 by Meir Mordechai.
- What was a recent product launch by Morel?
- In April 2024, Morel Audio unveiled its new BIGGIE Portable Speaker, emphasizing a fusion of compact design and high-quality sound.
- Does Morel produce amplifiers?
- Yes, in July 2017, Morel highlighted its MPS Amplifiers as part of its product offerings.
- What is Morel's approach to product development?
- Morel's products are handcrafted and designed in-house, with research and development and manufacturing performed under one roof.