O’Taste

Company Overview

Snapshot

Founded in February 2022 by Guy Ben Zvi, O’Taste has grown to 11–50 employees. The company has secured funding across 5 rounds from 2 investors, with its most recent funding event occurring in July 2024.

Business overview

O’Taste develops patented micromilling technology to reduce sugar and salt content in food products while preserving taste, texture, and sensory experience. Their process transforms natural sugar and salt into smaller, more efficient particles, enhancing flavor delivery without artificial sweeteners or additives. This technology is applied across various food categories, including snacks, baked goods, spreads, and dairy products, to create healthier options with reduced sugar and sodium. The company operates within the Agriculture & Food Technologies sector, specifically focusing on Food Tech, Novel Food & Ingredients, Food Processing, and Food Trade & Services.

Company Intelligence Q&A

What is O’Taste's core technology?

O’Taste utilizes patented micromilling technology to reduce sugar and salt content in food products. This process transforms natural sugar and salt into smaller, more efficient particles, enhancing flavor delivery while maintaining taste and texture.

When was O’Taste founded and by whom?

O’Taste was founded in February 2022 by Guy Ben Zvi.

What was O’Taste's most recent funding event?

In July 2024, O’Taste received funding in a SAFE round, with Steven Dabrow Chelten House participating as a lead investor.

Has O’Taste received any grants?

Yes, O’Taste secured a grant from the Israel Innovation Authoriy in June 2024. Previously, in March 2023, the company also received a grant from the Israel Innovation Authority.

What markets does O’Taste target?

O’Taste targets geomarkets including Europe, India, and North America with its food ingredient solutions.