oolo AI

Growth Insights and Precise Decision Alerts

Business Software
Acquired (Inactive) by AppsFlyer on Dec 2023 - ceased to operate

Company Overview

Snapshot

Founded in January 2020 by Yuval Brener and Roey Yaniv, oolo AI operated with 1–10 employees. The company raised $6 million across one funding round from 3 investors. A significant milestone for oolo AI was its acquisition by AppsFlyer in December 2023.

Business overview

oolo AI developed a digital platform that leverages machine learning to identify and analyze unusual data patterns, translating them into actionable business opportunities. The company's core technology focuses on anomaly detection with a business brain, providing growth insights and precise decision alerts. It serves markets requiring advanced analytics for growth and revenue generation, operating within the Business Software sector, specifically in Advertising Platforms and Data Analysis & Decision Support.

Strategic signal

In December 2023, oolo AI was acquired by AppsFlyer, a move that signals a strategic consolidation in the mobile attribution and marketing analytics space. This acquisition indicates AppsFlyer's intent to integrate oolo AI's advanced AI-powered user acquisition and monetization platform, enhancing its offerings with sophisticated anomaly detection and growth insights. For investors, this highlights the continued value placed on AI-driven analytics solutions within the adtech industry and the potential for larger players to acquire specialized technologies to expand their capabilities.

Company Intelligence Q&A

What was a significant recent corporate development for oolo AI?
In December 2023, oolo AI was acquired by AppsFlyer. Following the acquisition, oolo AI ceased to operate as an independent entity.
When was oolo AI founded and by whom?
oolo AI was founded in January 2020 by co-founders Yuval Brener and Roey Yaniv.
What is oolo AI's core technology?
oolo AI's core technology uses machine learning to identify and examine unusual data patterns, translating them into potential business opportunities and providing precise decision alerts for growth and revenue generation.
How much capital did oolo AI raise?
oolo AI raised a total of $6 million across one funding round. This round included investments from S Capital VC, 2B.VC, and Rami Beracha.

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