Glue

Company Overview

Snapshot

Founded in January 2013 by Ira Nachtigal, Glue operates with 11–50 employees. The company has raised $11.25 million across four funding rounds from two investors. In November 2020, Glue raised an $8 million Series A round from Unicorn Technologies.

Business overview

Glue provides cloud-based automatic customer loyalty programs specifically designed for micro and small local businesses. The company's core technology helps business owners recover their local customer base, grow revenue, and automate loyalty tasks. Glue operates within the Business Software sector, focusing on sales and marketing solutions, particularly advertising platforms, and serves SMBs, service providers, and the commerce and retail industries globally.

Strategic signal

In November 2020, Glue secured an $8 million Series A funding round, signaling continued investor confidence in its automated loyalty platform for small and micro-businesses. This investment validates the company's approach to helping local businesses enhance customer retention and revenue, indicating a positive trajectory for its market expansion and product development.

Company Intelligence Q&A

What is Glue's primary offering?

Glue offers a cloud-based automatic customer loyalty platform designed to help micro and small local businesses recover their customer base, grow revenue, and automate loyalty program management.

When was Glue founded and by whom?

Glue was founded in January 2013 by Ira Nachtigal.

How much capital has Glue raised to date?

Glue has raised a total of $11.25 million across four funding rounds.

Which investor participated in Glue's Series A round?

In November 2020, Glue received $8 million in Series A funding from Unicorn Technologies.

What was Glue's previous name?

Glue was formerly known as PapTap and Bobile.