Perion Network

Company Overview

Snapshot

Founded in November 1999 by Ofer Adler and Yaron Adler, Perion Network operates with over 600 employees. The company has raised $76.7 million across four funding rounds and went public on NASDAQ in January 2006. In May 2025, Perion Network acquired AI platform Greenbids.

Business overview

Perion Network provides advertising solutions designed to enhance customer engagement for brands and publishers. The company's core offerings include ad formats, engagement and monetization solutions, and social and mobile marketing platforms. Key products such as Undertone deliver cross-screen content, Codefuel optimizes search traffic, MakeMeReach centralizes advertising workflows for global brands, and Smilebox offers photo-sharing capabilities. Perion Network operates within the Business Software sector, specifically focusing on Sales & Marketing Solutions and Advertising Platforms, leveraging Artificial Intelligence to serve the Media & Entertainment and Publishing markets.

Strategic signal

In May 2025, Perion Network acquired Greenbids, an AI platform. This acquisition signals Perion's strategic focus on integrating advanced AI capabilities into its ad-tech offerings, aiming to enhance its competitive edge by providing more sophisticated and efficient solutions for advertisers and publishers in a rapidly evolving digital advertising landscape.

Company Intelligence Q&A

When did Perion Network go public on NASDAQ?

Perion Network went public on NASDAQ in January 2006.

Who are the founders of Perion Network?

Perion Network was founded by Ofer Adler and Yaron Adler.

What was a key partnership announced by Perion Network in September 2025?

In September 2025, Perion and Albertsons Media Collective partnered to unlock first-party retail audiences through high-impact display and DOOH campaigns.